RECRUITING VIDEOS
There are several reasons why the leveraging of video for recruitment is a great idea for your recruitment strategy.
Video attracts top talent
Video has the power to capture the attention of those super talented. Video is also great at reaching passive candidates – the ones who weren’t even on the lookout for a new job until they saw your fantastic recruitment commercial.
Video gets shared on social media
Existing employees and prospective candidates are far more likely to share an innovative recruitment video via their social media channels than with a generic job listing. Video content on social media typically achieves 1200% more shares than text and image content. Going that extra mile to produce a killer recruitment video ultimately means you’ll achieve far greater reach.
Video ranks better on job boards and Google
Some recruitment firms claim that job postings with video embedded receive 800% more engagement. As a result, these adverts will rank higher and appear at the top of candidates’ search results. Companies that embed video content on their career pages will also organize more highly on Google searches.
Video increases the number of applicants
Candidates are more likely to click on and apply for a job posting that features video content. A CareerBuilder survey found that job postings with videos had a 34% greater application rate. Gen Z, in particular, considers employer brand videos to be a key factor in enabling brand discovery.
ONBOARDING VIDEOS
Types of OnBoarding Videos
- Orientation
- Company Policy
- Personal Message from CEO
- Meet The Team
- Mission Statment & Core Values
Welcoming your new hires is one of the most important moments in their whole experience with your company.
No matter how long employees stay with you, they’ll always remember their first days. The way you set up your onboarding process can help create a certain atmosphere and kick things off right. If you do everything right, your new employees will feel like a part of the family in no time.
To improve their welcoming process, many companies use employee onboarding videos. These videos are perfect tools to convey your message in a concise and engaging way. Think about it: simply reading instructions and company history from a website or a piece of paper can be boring.
Moreover, text-only won’t tell you the whole story. Sometimes you need a video to show people what your company is really about – your key values, assets, and people.
What are employee Onboarding videos?
Employee onboarding videos are a way for you to introduce new employees to your company culture and help integrate them into the team faster.
You can use these videos to educate your new employees about company processes and procedures, as well as tell them what your company is all about. So you can take a more technical route and turn your onboarding video into practical instruction or make things less formal with an overall introduction video that focuses on culture.
Employee orientation videos are usually sent during the employee’s first week at the new position or posted on an internal server. You can also create multiple videos to address different things: a technical instruction video, onboarding training video, company culture videos, etc
TRAINING VIDEOS
UpVerge Media offers many different types of training videos including:
- Retail training videos
- Sales training videos
- Management training videos
- Product training videos
- Safety and Compliance training videos
Why are training videos important?
Video is an integral part of any successful company, especially companies that have many employees. Using videos can decrease the time that managers must spend training employees. Training video production can cover a wide variety of company topics and benefits. Training videos can enhance worker productivity, promote safety in the workplace, market products and services, and can increase overall company productivity.· An in-depth training video that covers all aspects of the job functions will result in more knowledgeable employees who know how to perform their tasks correctly.· Safety training videos result in safety-oriented employees that know how to perform company tasks and operate machinery correctly and safely.· Product and services training videos promote awareness of products/services, and how to use them properly.· Training videos increase worker efficiency, decrease accidents, increase sales experience, decrease costs, and wasted time, etc. This results in overall company productivity.
ANNOUNCEMENT VIDEOS
UpVerge Media offers many different types of announcement videos including:
- Campaign Videos
- Church Announcements
- Pregnancy/Birth Announcement
- "Save the Date"
- Gender Reveal
- Graduation Announcement
- Wedding Invitation
Have some big news to share with your audience? Whether you need video announcements for church, having an event, or sharing achievements, an announcement video helps you get the message across and build excitement. Announcement videos don’t have to be humorous, but they should be attention-grabbing.